Graphic Design in Hull from Hero Design
Body & Mind Fitness are fitness, wellbeing, training, diet and nutrition experts based in Beverley, East Yorkshire. Our brief was to create an identity for the business and develop it into a strong consistent brand. The identity we created in an abstract stylized way showed a person with the black dot representing the mind, the broken orange outer circle the body. Viewed from above we also tried to represent dynamics and movement in the identity. We then developed a website, press advertising and corporate clothing.